Sillage Klinikken
Name, brand and clinic online — in record time.
The challenge
Sillage Klinikken was entering a market where customers choose on trust and aesthetics. There was no name, no identity and no website — and everything had to be ready fast enough to receive the first customers.
A new clinic has no track record to point to. The brand had to do the work: signal precision, calm and personal care — and make it clear which treatments the clinic offers, without turning into a price list.
What we did
- 01
The name
Sillage is French for the trail a perfume leaves in the air. Just as a scent unfolds differently on every skin, treatment is adapted to each client. The whole platform is built on that idea.
- 02
Identity and design
Logo, colour palette and typography, then prototype and design in Figma. The client approved the expression before development started.
- 03
Custom-built website
A tailor-made WordPress site with treatments, prices and easy contact — built for speed and search, not assembled from stock blocks.
- 04
Landing pages and ads
Each treatment category got its own landing page, with Google Ads pointed straight at it. That way the ad matches what the customer actually searched for.
Mockup: real screenshots from the published solution.
What we built
- Website with treatments and prices
- Dedicated landing pages per treatment category
- Google Business Profile
- Google Ads for each landing page
- Price lists and gift cards
Result
A complete brand in a short time — and a digital presence the clinic keeps growing on: new treatments get their own page and their own campaign.
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